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| home > services > practice building | |
| Karen Warner & Associates has helped launch dozens of small practices, from companies of one with zero revenue to companies of many, who are growth minded, to product groups who are expanding into new markets. Using our proven methodology, Marketing for Mere Mortals™, we quickly work through a series of exercises that determine go-to-market strategy, positioning, communications plans, demand generation, and metrics. To ensure a quick start, we leverage a set of proprietary
tools that can then be customized to reflect our clients’ specific
business issues. This results in a simplified, step-by-step process
that leads the client to create exactly the business he or she desires. |
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| Recent typical assignments include: | |
| • Repositioned a financial planning and investment organization to enter a new market where they have traditionally had no presence. | |
| • Coached an executive woman, who is also the mother of small children, to launch a private consultancy that surpassed her former corporate salary in the first 18 months of business. | |
| • Provided a comprehensive marketing plan for a venture-funded startup. | |
| • Delivered a series of teleclasses for “Marketing Mortals” on behalf of the top-ranked coaching institution. | |
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| • Created “Rent-a-Marketing-VP” model for small businesses who need top-rate marketing at affordable price points. | |
©
2004 Karen Warner & Associates |
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